E3 2010 Bathroom Break

A short update from E3 2010

E3 2010 - news from John. Or the John

So, four hours into E3 2010, an update is probably in order. As you undoubtedly know by now, Microsoft announced a new Xbox 360, Sony announced a paid PSN and an expensive Wiimote clone Move pricing/release date, and Nintendo announced its 3DS.

This latter beast is the darling of the show: the lines to see it are now hours long, and chatter on the floor is that the device is “amazing.”

Meanwhile, the new 360 is sexy, and the lines to play with PS Move are…well, they’re short. Chatter on the floor is a mix of “it’s Wii HD!” and “Lame, what a ripoff.” Women are dancing-as they do on Wii. Me are punching and shooting with waggle-as they do on Wii.

Don’t get me wrong-though I begrudge the mediocre creativity exhibited by Sony’s imaginating department, from a business perspective it makes sense: Nintendo’s method is proven; Microsoft’s isn’t.

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